Tutorial – Overthinking Design

updated on January 10, 2015October 28, 2014Design + Tutorials

Logo Tutorial #10: Forget Design

When it comes to logo design, the design itself isn’t vital. “What?” you ask! “After writing nine posts in this series on logo design, you’re …

updated on January 10, 2015October 21, 2014Design + Tutorials

Logo Tutorial #9: Client Headaches

As this logo design series winds down, we now make the jump from discussing the design process to discussing communication and collaboration with your client. …

updated on January 10, 2015October 14, 2014Design + Tutorials

Logo Tutorial #8: One-Hit Blunder

People think alike. That’s the whole premise behind the Family Feud game show. They survey one-hundred people and typically fifty percent of those surveyed will …

updated on January 10, 2015September 30, 2014Design + Tutorials

Logo Tutorial #7: Never Clever

You get an idea stuck in your head. It’s an interesting idea. It’s a clever twist on a concept, but can you make it work …

updated on January 10, 2015September 23, 2014Design + Tutorials

Logo Tutorial #6: Single Concept

We love to overthink our logos. They’re very important, and they do deserve a lot of thought. But we like results. We feel like the …

updated on January 10, 2015September 16, 2014Design + Tutorials

Logo Tutorial #5: Black & White

Blueprints have been used by architects, engineers, and many areas of industry since the 19th century. They provide information detailing how a structure or object …